Thursday, January 20, 2005

Broadband: Price war starts in India ?!

If the price wars are really starting, and are beneficial to the customer, I'd be quite happy given that I have an Airtel DSL connection (64kbps, 10pm-8am "free", extra 10hrs per months, ~Rs.700 per month, "unlimited" download) and I hate the present pricing model ! I'd prefer a 256kbps, 24hrs available, unlimited download, even at around Rs.1000 or so [of course, the lesser the price and higher the speed, the more better :)].

Airtel Broadband and Telephone Services (ABTS) will kick off an aggressive price war in internet broadband services soon, following the recent entry by state-owned Bharat Sanchar Nigam (BSNL).

“We will reduce prices to match BSNL offer and an announcement will be made in a few days,” said Prem Pradeep, chief executive officer, ABTS.

“We will revise prices to remain competitive in all aspects, be it usage charges, upfront costs and bandwidth capacity,” he added.

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Complete story here.

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