Monday, November 15, 2004

BBC reports Pepsi/Coke used as as pesticides in India ...

No, this is not about that old spam email on pepsi/coke being a killer !

Read an interesting article from BBC on how "Farmers tackle pests with colas".

It's surprising to see how products go beyond the scope of what their creators wanted them to be :)

Snippet of article:

For farmers in the eastern Indian state of Chhattisgarh it is cheaper than pesticides and gets the job done just as well. The product? Pepsi or Coca-Cola.

Agricultural scientists give them some backing - they say the high sugar content of the drinks can make them effective in combating pests.

Unsurprisingly, Pepsi and Coca-Cola strongly disagree, saying there is nothing in the drinks that can be used in pest control.

Cheaper
Farmers in the Durg, Rajnandgaon and Dhamtari districts of Chhattisgarh say they have successfully used Pepsi and Coke to protect their rice plantations against pests.

It is a trend that has been seen in other parts of India, with farmers also using Indian brands of colas. The practice of using soft drinks in lieu of pesticides, which are 10 times more expensive, is gaining so much popularity that sales of the drinks have increased drastically in remote villages.

Farmers say the use of pesticides costs them 70 rupees ($1.50) an acre. By comparison, if they mix a bottle of Pepsi or Coke with water and spray it on the crop it costs 55-60 rupees less per acre.

...


Go read the complete article for the rest of the story, claims and counter-claims :)

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